Francesco Bagnaia clinches his second BMW M Award, showcasing his MotoGP™ qualifying prowess. BMW reveals the new XM Label Red Safety Car, a high-performance, electric-driven model for the 2024 season.
Dismissing rumors, BMW's M Division will not brand the electric M3 as 'iM3'. Frank van Meel confirms that the M series will continue its legacy, focusing on motorsport spirit and performance in the electric era.
BMW's Battery Cell Competence Center is pioneering the future of electric mobility. With advancements in battery technology, including the innovative Gen6 eDrive and ASSB, BMW redefines 'The Ultimate Driving Machine' in an electrified era.
Dive into the captivating history of the BMW 2000 C/CS, an emblematic series that redefined luxury and performance in the 1960s.
Discover the BMW 1502, the unsung hero of the '02 series. Explore its M10 engine, classic design, and role in BMW's history.
Explore the BMW 1500's legacy - a blend of innovative engineering, groundbreaking design, and thrilling performance that reshaped the automotive world.
Discover how to upgrade your BMW for Bluetooth audio streaming, understanding the difference between 6NH and 6NS, and dive into the coding process.
Explore the transformative journey of the BMW X5, from its 1999 debut as a luxury SUV to its ongoing evolution, setting new standards in the automotive industry.
In 1998, BMW's acquisition of Rolls-Royce marked a pivotal moment in automotive history, blending German engineering with British luxury.
Uncover the story of BMW's 1994 Rover Group acquisition, a strategic move with unexpected twists and a lasting impact on the brand.
Discover the story of BMW's Spartanburg plant, a testament to BMW's global expansion and innovation, producing iconic models since 1994.
Explore the growth and innovation of BMW's Regensburg plant, from its 1987 inception to becoming a cornerstone in BMW's production network.
Discover BMW Technik GmbH's journey since 1985, fostering groundbreaking innovations and shaping the future of automotive design.
Explore the journey of BMW's Steyr Plant, from its 1979 founding to becoming a global engine production leader.
Discover how BMW's 1973 strategy of establishing direct sales subsidiaries transformed it into a global automotive leader.
1973 saw the inauguration of BMW's iconic 'four-cylinder' headquarters and the adjacent BMW Museum in Munich, marking a new architectural and corporate era.
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1972: BMW Motorsport GmbH's formation centralizes BMW's racing activities, paving the way for BMW M GmbH and transforming racing and road car innovation.
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1972: BMW pioneers global expansion by taking over the Rosslyn plant in South Africa, making it the first production site outside Germany and launching the 3 Series production in 1984.
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1967: BMW expands by acquiring Hans Glas GmbH, transforming Dingolfing into its largest plant, showcasing strategic growth and innovation.
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1961: BMW unveils the game-changing 1500 model at the Frankfurt Motor Show, redefining itself with the 'New Class' series as a modern automotive leader.
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In 1959, BMW faced a potential acquisition by Daimler-Benz. Thanks to small shareholders, the workforce, and Herbert Quandt's leadership, BMW remained independent.
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The BMW 501, launched in 1951, marked BMW's post-war automotive rebirth. A luxurious six-seater with a six-cylinder engine, it redefined BMW's high-quality image.
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1948 marks BMW's comeback with the R 24 motorcycle. An enhanced R 23 successor, it overcame post-war challenges, selling 9,144 units in 1949.
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In October 1945, the dismantling of BMW's Munich plant by the US military marked a pivotal moment, reshaping the company's post-war path.
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1945: BMW navigates post-WWII challenges, transitioning from armaments to household appliances in occupied plants to rebuild its legacy.
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1942: A grim chapter in BMW's history, marked by the use of forced labor during WWII. Reflecting on this period, BMW today acknowledges and regrets its past actions.
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1941: BMW shifts to war-time production, focusing on aircraft engines for the German Air Force and expanding beyond Munich and Eisenach plants.
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1939: BMW's strategic takeover of Brandenburgische Motorenwerke (Bramo), integrating air-cooled aero-engine expertise and solidifying its industry dominance.
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In 1936, BMW established the covert 'Shadow Plant' Allach, expanding into aircraft engine production. By 1941, this secret venture became a key player in aviation.
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1934: BMW revolutionizes aviation with BMW Flugmotorenbau GmbH, specializing in aero engines. By 1939, BMW's name became synonymous with aeronautical excellence.
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1928: The year BMW ventured into automobiles, acquiring Fahrzeugfabrik Eisenach. From licensed small cars in 1929 to original designs in 1932, BMW redefined auto making.
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Discover the BMW R 32: BMW's 1923 motorcycling revolution. With Max Friz's design and a pioneering Boxer engine, it redefined two-wheeled travel.